Be straightforward and honest in all your business dealings.
* Be civil and businesslike at all times—in person, on the phone, and in letters, faxes, and emails—even if the person you’re dealing with is not.
* Be clear about what you want, need, and expect.
* Don’t expect editors and other publishing people to be perfect. Do expect them to treat you fairly, honestly, and with respect. (If someone doesn’t, your best course of action is usually to stop working with them.)
* Ask for, expect, and, if necessary, insist on reasonable fees, terms, and deadlines.
* Never agree to anything you find unacceptable. If a publisher isn’t willing to negotiate a reasonable deal, it’s better to have no deal at all.
* Live up to whatever commitments you make—and expect editors and publishers to do the same. Meet or beat all deadlines.
* Don’t promise what you can’t deliver.
* If you see in advance that you’re not going to be able to deliver what you promised by your deadline, let the appropriate person know immediately.
* When you make a mistake, miss a deadline, or cause a problem, apologize promptly and do what you can to make amends.

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